Anaheim, Calif. – September 11, 2007 - Targus® Inc., maker of the world's top-selling laptop computer cases and accessories, today announced its first Global line of eco-friendly laptop cases. Targus' new EcoSmart™ series of messenger bags, backpacks and top loading laptop carrying cases are made of PVC-free material, which makes the production of EcoSmart cases less harmful to the ecosystem. In addition to the removal of PVC material, plastics used on the cases are recyclable and all metal hardware is nickel-free.
The new bags represent the first step of Targus' company-wide initiative to being an eco-conscience company. The Targus commitment to green encompasses the company's goal to promote a corporate culture of environmentally-friendly design, sourcing, operating and manufacturing practices. In addition to the new cases, some of these 'green' practices include a paper-recycling program, using recycled consumables and a more eco-friendly approach to product packaging.
"Targus understands the need for programs and practices that will make a contribution to the environment," said Al Giazzon, vice president of marketing at Targus. "Our green initiative demonstrates our dedication to reducing the negative impact on natural resources by not only providing environmentally-friendly products, but also by incorporating eco-friendly practices company-wide to help preserve our natural resources."
Targus' new line of EcoSmart cases come in four attractive styles: Sling (TSB109US), Messenger (TSM068US), Convertible Messenger/Backpack (TSB110US) and a Top Loading case (TST022US). All of the cases include a padded notebook sleeve with scratch resistant, quilted lining; a security strap and a detailed workstation with a key hook, pen loops, accessory pockets and plenty of storage options. The cases fit 15.4" laptop computers and include specially designed pockets for a water bottle and MP3 player. The backpack includes a tuck-away shoulder strap as well as a removable shoulder strap. The Top Loading case also includes a removable shoulder strap.
Backed by a limited lifetime warranty, Targus' new EcoSmart laptop bags will be available for the holiday season at Targus.com as well as through leading retailers, e-tailers and computer manufacturers' websites.
About Targus
Targus invented the notebook case and continues to advance the mobile accessories category with innovative and relevant solutions for today's mobile lifestyle. Targus products enhance productivity, connectivity, and security, liberating users to work in any and all environments with the utmost convenience and comfort. Founded in 1983, Targus headquarters are located in Anaheim, Calif., with offices worldwide and distribution agreements in more than 100 countries. For more information on Targus visit www.targus.com.
Editor’s Note: For additional information, evaluation units or executive interviews, please contact Kelly Reeves, Targus, Inc., 1211 N. Miller Street, Anaheim, CA 92806, (714) 765-5555 ext. 402 (Voice). High-resolution images are available by contacting Kelly Reeves at (kelly@klrcommunications.com).
Targus and the Targus logo are registered trademarks of Targus Group International. All rights reserved. All other marks may be the property of their respective titleholders.
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